Honda launches Brio Automatic in India Introduces New EX Variant in the line up

October 18, 2012 New Delhi

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New Delhi, October 18, 2012: Honda Cars India Ltd., leading manufacturer of premium cars in India, today launched the automatic transmission in Honda Brio S(O) and V grades. Honda Brio is the first car in the segment to be equipped with a 5-speed Automatic Transmission, providing a convenient and effortless drive in city traffic.

In addition to the new AT launch, the company has also added a new value-for-money EX variant in the Honda Brio line-up with new features.

The Honda Brio now also comes with "Honda Care Maintenance Package (HCMP)" for free periodic maintenance service up to 40,000km or 2 years which ever occur first. The customer can buy HCMP package at just Rs.9996/-.

The addition of automatic transmission further enhances the Brio as a perfect package, which embodies the best of Honda’s technologies to deliver fun, agile and effortless driving, fuel-efficiency, spaciousness & safety. HCIL has cumulatively sold more than 25,000 unitsof the Brio in the first year of its launch.

Honda’s 5-speed Automatic Transmission’s unique design allows the vehicle to automatically perform gearshift operations in response to speed, load and other relevant driving conditions.

Speaking on the occasion Mr. Jnaneswar Sen, Senior VP, Sales & Marketing, said, “We are delighted to introduce the new variants “Automatic” and “EX grade” of Honda Brio. It is our constant endeavour to study customers' emerging needs and aspirations and introduce features that enhance the overall ownership experience. We are confident that these additions in the Brio line up will appeal to our customers.”

“Automatic transmissions are gaining popularity in hatchback segment due to our stop-go traffic. Our dealer and customer voice indicated that there is a good potential for automatic in the Brio segment,” he further added.

The futuristic design of the AT shift lever in Honda Brio features 7 positions to change the shift position in accordance with the driving needs.

1. P – Park. Used when parking or starting the engine
2. R – Reverse. Used when Reversing
3. N – Neutral. Used when idling
4. D – Drive. (1st through 5th) Normal driving; starts off in 1st, shifts automatically to 2nd, 3rd, 4th, then 5th, depending on vehicle speed and accelerator pedal position
5. D3 – Drive (D3). (1st through 3rd) Used for rapid acceleration at highway speeds and general driving, up-hill and down-hill driving; starts off in 1st, shifts automatically to 2nd, then 3rd, depending on vehicle speed and accelerator pedal position.
6. 2 – Second. Used for engine braking or better traction starting off on loose or slippery surfaces; stays in 2nd gear and does not shift up and down.
7. 1 – First. Used for engine braking; stays in 1st gear, does not shift up.

Honda Brio AT comes with a 4 cylinder 1.2-litre i-VTEC engine that delivers maximum output of 88 PS @ 6000 rpm and Torque of 109 Nm @ 4500 rpm while giving an excellent fuel economy of 16.5 km/l, as per test data. The small turning radius of only 4.7m helps make the Brio AT extremely easy to drive and manoeuvre in congested city traffic conditions.
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